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2022

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06

FIBO CHINA 2021

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On March 21st, FIBO CHINA 2021, the first exhibition of the year 2021 in the global and Chinese fitness industry, kicked off at Shanghai World Expo Exhibition and Convention Center. Sponsored by Reed Sinopharm Exhibitions and co-sponsored by China Body-building Association (CBBA) and Reed Exhibitions Germany, this exhibition is held on the theme of “Unbounded and Diversified, Stimulating New Vitality of Fitness Development”. It also comprehensively upgrades the exhibition experience, gives insight into the trend of fitness industry, and deeply energizes the industry with diversified and unbounded new channels.

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On March 21st, FIBO CHINA 2021, the first exhibition of the year 2021 in the global and Chinese fitness industry, kicked off at Shanghai World Expo Exhibition and Convention Center. Sponsored by Reed Sinopharm Exhibitions and co-sponsored by China Body-building Association (CBBA) and Reed Exhibitions Germany, this exhibition is held on the theme of “Unbounded and Diversified, Stimulating New Vitality of Fitness Development”. It also comprehensively upgrades the exhibition experience, gives insight into the trend of fitness industry, and deeply energizes the industry with diversified and unbounded new channels.

In the unusual year 2020, changes and innovations have driven the fitness industry forward; search and consultation on related topics to nutrition and fitness have been growing at an explosive rate. Facts have proved that the fitness industry is with strong vitality and creativity. As the leading professional fitness exhibition in Asia, FIBO CHINA 2021 arrived as scheduled at the beginning of spring, becoming a key step towards the recovery of this industry and its prospect in the next decade. Standing at the forefront of the fitness industry, at the first row of health concept, and among the vast group of fitness practitioners and enthusiasts, FIBO CHINA delivers warmth and strength of forging ahead to the world. 

This year, with an exhibition area of 40,000 square meters, FIBO CHINA 2021 has attracted nearly 500 fitness brands from home and abroad, including Technogym, Life Fitness, Star Trac, ActiveLifeStyle, CYBEX, Unifitness, DRAX, Liveup Sports, impulseEng, JW Sport, DHZ, Reallearder Fitness, WNQ, RISING, HyperGym, Huaren, Magene, JNJ SPAS (J&J), Tianzhan, Beoka, VisbodyFit, INBODY, ICOOLTECH, Chuangyuan, Muscle Tech, SixStar, OxyEnergy, OPTIMUM, Dymatize, Kangbite, China Otsuka, MONSTER GUARDIANS, MAIA ACTIVE and Masopoer.

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As the only manufacturer of underwater sports equipment in FIBO CHINA 2021, J&J  has brought the series products of underwater running machines to FIBO CHINA for the first time, showing the series 8278A of endless pool (with underwater treadmill), the running tank series 8378 (for three persons), and the freestanding underwater treadmills (deluxe and elite versions).

 

Main Forum of FIBO CHINA

FIBO CHINA 2021, with the forum of FIBO CHINA Health and Fitness Industry Development as its main forum, delves into vertically related sectors of the fitness industry. From a trans-boundary perspective, it shares such forward-looking, instructive and practical experiences as global industry trends, reports, management and operation as well as policy interpretation for core insiders like industry bosses, professional managers, senior managers and industry consultants.

Facing with current investment and management environment and furious competition in China’s fitness industry, it is imperative to promote swimming activities with swimming pool or to upgrade existing facilities and purchase new underwater fitness/rehabilitation training equipment as an effort to enhance the services and competitiveness of traditional fitness clubs. Besides, it has become a business window, cutting edge and source of benefits for fitness clubs with swimming pools to provide underwater fitness/rehabilitation courses to different groups, especially providing continuous and distinctive swimming courses for the young generation.

The unexpected COVID-19 epidemic in 2020 also brought a huge impact on the business of fitness industry. Many clubs with low risk resistance were forced to be transferred, integrated at a low price or even closed down, and the number of large chain fitness clubs decreased sharply.

How to quickly resume operations to the pre-epidemic level after a long period of shutdown, and absorb idle members in the business area while expanding customers? How to deal with the stricter sanitation regulations by the government after epidemic by maintaining high water quality of the swimming pool? How to save energy and reduce consumption while providing anti-drowning system and easy-to-operate equipment control system in order to improve the experience of comfort and safety of the swimming pool in an overall manner? How to seize the trend of gradually rebounding and rising market after the epidemic so as to make continuous innovation and income growth? These are the post-epidemic focuses for operators of swimming venues .

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J&J is invited to the “FIBO CHINA 2021 Forum of Swimming Pool Management – Innovation and Income Generation of Swimming Pool Operation after the Epidemic”. Chen Yunren, the domestic marketing director of our company, holds a course on the theme of “New Type of Underwater Group Aerobics Training and Rehabilitation Equipment as a New Source of Revenues for Swimming Pools”. He gives a sharp analysis of the current business of domestic fitness clubs and puts forward new suggestions and models especially for those clubs with a heated swimming pool after the epidemic on how to make use of underwater sports equipment to make the pool more useful.

This “Pool Management Forum” specially invites four industry leaders with achievements on swimming pool management to share their innovation experiences and have a deep discussion with club investors and managers who are invited to this forum in terms of innovation on

(1) operating equipment;

(2) swimming pool water quality maintenance and devices management;

(3) continuous and distinctive swimming training;

(4) collective management of chain clubs.

Apart from the part of industry vitalization in the main forum, FIBO CHINA will delve into fitness plus health, sports, cooking, investment and beauty in the forums of boundlessness and diversity as well as vocational skill training by combining industrial development. It will discuss the industrial prospect with fitness insiders from the globe through 20-odd in-depth analyses of the sector and 250-plus training courses.

 

FIBO AWARD: unlimited possibility

Excellent fitness brands deserve recognition from the industry. The first FIBO AWARD has been continuously supported by associations, institutions, media and experts of all provinces and cities in the industry, and has received more than 300 excellent application materials. As an annual gathering of the industry’s elites, FIBO AWARD not only represents honor, but also means unlimited possibilities of vitalization. Winners will be given priority to gain FIBO educational funds, support from professional investment bank Financial Holding, evaluation system for reducing burden, customer attraction service, industrial study tour in Europe and America, and  theme speech of the brand.

The FIBO AWARD campaign aims to identify and highlight outstanding companies, clubs, studios and individuals emerging from the fitness industry. Through the recognition and support of FIBO Award, their enthusiasm, innovation and outstanding performance in the industry will be shared with every practitioner and fitness lover. Hegel once said that the ideal person should not only meet the material needs, but also pursue the spiritual satisfaction. By paying tribute to the role models, FIBO AWARD gathers the surging power to promote the innovation and development of the fitness industry and jointly enhances the mental pursuit of bodybuilders.

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J&J freestanding underwater treadmill won the Product Function Innovation Award of FIBO Award 2020. Its latest underwater equipment, the freestanding underwater treadmill, with its deluxe and elite versions, will improve the utility frequency of swimming pool. Both versions are powered by hydraulic drivers. The main body of the treadmill is placed in the swimming pool with a depth of 1.1-1.3 meters, and there will be a hydraulic station on the shore to provide power for the treadmills. Therefore, J&J’s treadmills witness a separation of water and electricity. Its speed range is 1-8 KM/H, which is controlled by the frequency converter in the hydraulic station. It is suitable for different courses and exercise needs of bodybuilders. The removable wireless Bluetooth control panel is the technical highlight of the underwater treadmill, which can provide wireless charging and wireless Bluetooth remote control for the underwater treadmill. With this, trainers can train bodybuilders on the shore.

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Leaders from General Administration of Sport of China, Association of Culture and Education Commission of China, China Bodybuilding Association and local associations, as well as the chief editor of Sports Section of People’s Daily, General Manager of China Super League and other guests have visited the stand of J&J and put forward substantive suggestions on the development of our company in underwater sports and rehabilitation. Our company is grateful for the care and support of leaders from all walks of society, and will continue to promote underwater sports in the fitness industry.

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